Paris Fashion Week: The French Footwear Edit Pop-Up Lands At Neighborhood Goods
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By PAGE Editor
A delegation of 6 high-end and luxury French shoe brands will display their products at the French Footwear Edit exclusive pop-up store event hosted by Neighborhood Goods in Chelsea Market. With shoes ranging from leather boots to high heels and espadrilles, the pop-up offers a complete compilation of fine French footwear manufacturers.
As part of an initiative spearheaded by the French Footwear Federation and co-organized by Business France, 6 French brands will be featured in a pop-up store at Neighborhood Goods in Chelsea Market. Just in time for Paris Fashion Week, The French Edit pop-up will run for 4 weeks starting on October 1, 2022, and will highlight the diversity of French craftsmanship in shoes with a variety of options from activewear, luxury, formal, and casual shoe brands.
As Americans return to the office and in-person events, the French Footwear Edit aims to meet the demand for quality footwear by providing a selection of shoes for the discerning American customer with products such as Arche’s colorful flats, Avril Gau’s exquisite leather booties, Anthology’s timeless styles, and Pare Gabia’s elegant espadrilles. The store will also feature many eco-friendly options, such as Etre Amis, which uses recycled or upcycled materials to promote sustainability, or Craie studio, which uses certified GOTS and OekoTex materials.
Ideally located in the heart of Chelsea Market, one of the most highly trafficked shopping areas of NYC, Neighborhood Goods offers an alternative department store that will allow customers and buyers to fully experience the French brands in person.
“We are delighted to work with Neighborhood Goods to showcase all that the French footwear sector has to offer” says Michelle Guilloux-Bonnet, Head of the French Footwear Federation. “This pop up store is an excellent opportunity to present a selection of brands that truly illustrate the exquiste craftsmanship available amongst French footwear companies; a sector that represents over 200 companies and over 14 million pairs of shoes ‘Made in France’ annually. The French Edit aims to promote this expertise internationally, with the support of our organizational partner Business France”
The French Footwear Edit will be launched on October 1st and celebrated at a kick-off cocktail hour on Wednesday, October 12th at 5:30 pm at the Chelsea location. Customers and industry professionals can try on the products in person at the Neighborhood Goods store on 9th Ave, and the brands will be available for meetings throughout their visit.
MEET THE BRANDS
Anthology-Paris is a timeless brand of shoes and leather accessories with both men’s and women’s collections; designed in France with materials sourced in Europe, the shoes are crafted by artisans in Portugal.
Arche shoes are characterized by their architectural designs and extensive color palettes, ranging from natural shades to audacious hues. Their supple second-skin leathers and aerial soles provide both style and comfort.
Founder and namesake Avril Gau creates collections that are a combination of classic and contemporary styles appealing to all generations of fashion-forward women.
Prioritizing the use of vegetal leather and eco-friendly material, Craie Studio aims to create timeless modular pieces for each season that are all handcrafted.Etre-Amis is a sustainably focused brand that uses materials repurposed from unused stock or vintage libraries. Their new creations revitalize pre-used materials, bringing them new life and a fresh look.
Pare Gabia , founded in 1935, was originally a brand of espadrilles from southwest of France. Its name means «without equal» in the Basque language. More than a brand, it’s a state of mind, a refined and relaxed style, an art of living carried by creative freedom of expression.
THE FRENCH FOOTWEAR FEDERATION
A force of lobbying and communication, the French Footwear Federation intervenes at the highest level to make the voice of the profession heard and support its ambitions both in France and around the world. At a time when international trade is an essential driver of international growth, the French Footwear Federation supports French companies in their development and implementation strategies.
www.chaussuredefrance.com | https://en.french-shoes.com/
NEIGHBORHOOD GOODS
Founded in 2017 by Matt Alexander and Mark Masinter, Neighborhood Goods aims to be a new type of department store. The idea is to give both digitally native startups and established companies a space to introduce their products to customers. Brands can customize their area in the store, determine the length of their stay, and utilize the everchanging venue to host unique events and activations. Neighborhood Goods opened their 4,500 sq-foot New York store in 2019 at the entrance of Chelsea Market – a retail hub in the heart of the Meatpacking District.
https://neighborhoodgoods.com/
BUSINESS FRANCE
Business France is the national agency supporting the international development of the French economy, responsible for fostering export growth by French businesses, as well as promoting and facilitating international investment in France. It promotes France’s companies, business image and nationwide attractiveness as an investment location, and runs the VIE international internship program.
www.world.businessfrance.fr/north-america/
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