6 Things You Should Know About Green Clothing
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By PAGE Editor
You probably don’t think a lot about the impact colors have on your life. Colors evoke emotions, can do wonders at relaxing you when you’re stressed and more, so you might want to think about the colors that surround you on an everyday basis. E.g., if you redesign your home or office and add some more vivid colors, it will feel more vibrant and you’ll get energized on a daily basis by your colorful surroundings.
Color Psychology
You might have not heard of the term “color psychology”, but it is quite a hot topic in many areas such as marketing, art, design, etc. Individual perception and effects can vary and are pretty subjective, but colors can evoke emotions ranging from feeling warmth and comfort to hostility and anger. There have been trials proving that warm-colored placebo pills have a better effect on patients than cool-colored pills.
Now you’ve been briefly introduced to the concept, let’s talk about the importance of colors in your clothing, and why the color green is probably the best choice.
Positive Psychological Effects
What comes to mind first when you think of the color green? Nature? Relaxation? Green traffic light? Green tags along with so many positively charged associations it’s really difficult to count them. In nature, it is the most dominant color and has a relaxing effect on the brain. Freshness, growth, prosperity, friendliness, health… These concepts and more are commonly subconsciously associated with the color green.
This color is widely used in marketing to draw people to services or products, as visual appearance greatly affects our intention of making a purchase. When we talk about green clothing, your first thought might be “but it’s not St. Patrick’s Day”. Well, there are many theories on why wearing green could be beneficial to you, as it is such a powerful and optimistic color.
How to Wear Green
The first thing you should think about when you introduce the color green into your wardrobe is what other colors you want to combine it with. You want to choose complementary colors, and strive for harmony. Combining different shades of green with various shades of blue can be fun, as these two colors work well together. You may or may not want to combine it with the color red, because it sort of evokes a Christmassy vibe, but again, you can play with different shades in the spectrum and find that perfect mix.
To appear more sophisticated and bring down the playfulness a notch, you should try combining it with black or darker shades of other colors. You can explore some wonderful clothing combinations by visiting Búl, Australian-designed womenswear collections inspired by travel, and their take on the theory of color green. Just don’t overthink it, play around with different ideas, and no- it doesn’t make you look like a leprechaun, enjoy being green.
How Do You Want to Be Perceived?
Most people these days pay an enormous amount of attention to their public image and go to great lengths to ensure they are perceived exactly the way they want to be. Now, clothing is a very big part of this. With your particular choice of clothes, you express yourself before you even say a word. You can even express your heritage, sexuality, or musical inclinations through what you are wearing. Now we go back to colors, again the choice of coloring is essential in clothing to show how you feel and how you want others to feel. If you dress all black head to toe, people might perceive you as a private or depressed person, and be on their toes as they approach you.
Neutral colors can be your choice if you want to blend into the crowd and not stick out. But if you choose a vibrant strong color or mix a couple of them, you may be surprised at how much difference it will make in your everyday life, and how people will react when seeing you. Try wearing green, and see that it will have more than a few positive impacts, making you look dependable, nurturing, and caring.
Cultural Meanings
In several cultures all around the world, the color green stands for a lot of amazing things. It represents new beginnings, ecology, and environmental awareness. Health, youth, and prosperity are some of the positive concepts Eastern cultures connect the color with.
Fun fact: In Chinese culture, wearing a green hat for a man means that his partner is cheating on him and is forbidden.
Western cultures on the other hand connect the color green to money, prosperity, good luck, and fortune but also with jealousy. As aforementioned, it can also remind of Christmas, when combined with the color red.
Wearing Green – A Modern Life Antidote
These last couple of decades there’s been an ever-present growing green movement, environmentalists warning and expressing how important it is to preserve the planet. Green is the color representing the movement. Just a couple of years ago, in 2017 to be exact, Pantone’s color experts announced the color green to be the color of the year. Why are we talking about wearing green? Why are people so focused on introducing this color even more into their lives?
It may be our desire to reconnect with nature, try and escape even for a bit from modern everyday life, where we are constantly surrounded by screens, buildings, stone, and metal. Maybe we just enjoy the relaxing vibe it puts out. Who knows, maybe it’s different for everyone individually, and whatever your reason is, it’s ok. Never hurts to see some additional color on the streets, just one small tip – don’t go green head to toe, try mixing it at least subtly with another color or two.
Whether you’re into the world of clothing and fashion or not, spicing it up a bit by involving this refreshing, vibrant color might be at least fun to try. You’ll definitely feel a change in how people perceive you, and if the theories in these texts are right, it will highlight your positive features, make you appear more confident, relaxed, and all in all - more natural.
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