How to Start a Successful Food Blog in 2023
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By PAGE Editor
The food blogging industry is one of the most popular ones today. If you want to start your own food blog as a specialist, chef or wellness enthusiast, this is a perfect time. To create a successful food blog, you need to know some tips and recommendations from those who have already run one.
Whether you know it or not, 8 out of 10 current food bloggers don't earn even a dollar. That is because competition is incredibly high, forcing you to constantly fight for the audience. To succeed, you must differentiate your blog from the rest of the market and promote your blog using different marketing techniques.
3 Reasons to Start your Food Blog
Before we move to the steps needed to start your food blog, let's first explore whether it is worth entering this competitive market. Below you will see three reasons you should know to make your final decision.
Additional Income
Well, not everyone starts a food blog to get additional or main income. It is usually born out of a passion and only later starts to bring some money. However, some food blogs are highly profitable and allow their owners to get stable income which is always a good idea. Once you see money, you will get more and more excited.
You Can't Imagine Where it Can Take You
Although you will probably start a food blog just to share your ideas and create a community around your blog, you can't imagine what benefits and opportunities this idea can lead you to. This may allow you to attract attention from various businesses, investors, publishers, and media people. If the blog is successful, you will also be invited to various events or start writing your own book. This passion may lead to a full-time job that you enjoy and love.
Boosts Your Own Experience
When you create a food blog, you will have a chance to enhance your experience. Your blog will work as a documentary of where you started and how you are going, allowing you to connect with other writers, improve your skills, learn something new, and see how far you have come. You will become not only a better writer but also a better cook.
5 Steps to Start A Food Blog In 2023
Step 1: Choose a Blog Name
Choosing a good domain name is an essential step in making sure you will achieve success by the end of the process. Unless you already have a few ideas, it is a vital task to prioritize before starting the blog. A blog name will help you attract attention from the target audience and help make your blog memorable. Do not forget what makes a blog name great:
It should be short, simple, and easy to spell and type;
It's attractive, exciting, and easy to remember;
It's unique and does not confuse people.
For example, you can take www.foodbloggers.com, www.howtoeathealthy.com, www.sweettooth.com, etc. If you don't have any ideas yet or think you can't handle that task, explore the following tips that you may find really helpful:
Use words that describe what the blog is going to be about. It not only helps you identify key areas of what you are going to write about but also helps you to find the perfect blog name.
If you decide what the blog name will be yet it has already been taken by someone, customize the name and try to add affixes (For example, Foodies.com is a great domain name. But if it has already been taken, try AmericanFoodies.com).
If nothing works, use your own name as the domain name.
Step 2: Choose a Reliable Hosting for Your Blog
One of the biggest factors in your food blog's success is the hosting you choose. Although it may sound weird, choosing unreliable hosting gives your readers a poor website experience and makes it harder for Google to rank you properly. The loading speed also affects your rank, so poor quality and cheap hosting won't be an excellent idea for your blog's success.
Therefore, you must ensure you select reliable and well-known hosting that is not only fast but secure. If you don't know how to choose one and on what to focus, explore the recommendations below:
Customer reviews/reputation
Do not choose a hosting launched a year ago. That is because you won't be able to verify its reputation and check reviews that are trusted enough to make your decision. In addition, ensure that customers are satisfied with all the factors we mentioned above, like loading speed and ranking.
Technical support
One of the key things to focus on when searching for trusted hosting is quality customer support. Since you are new to the tech space of the blog, you will likely need some help from the experienced tech team. Most hostings offer poor-quality support, ignoring the messages of their clients. That is why you need to ensure the support is always here and can answer your questions timely.
Control panel
The last but also crucial element to search for is cPanel (control panel). It allows you to easily create your WordPress blogs within seconds and gets everything extra smoothly (things like setting up email, creating FTP accounts and so on).
Step 3: Install WordPress
Most new food bloggers find it really hard to install and use WordPress. However, there is an easy option. You need to sign up for Bluehost and get your domain name (which will be for free), and installing WordPress will become much easier.
Step 4: Get a Nice Theme
Once WordPress is successfully installed, you must choose a great-looking theme for your blog. Luckily, WordPress allows users to choose from a vast range of blogs, offering a "theme" directory where you can easily find thousands of free themes.
Step 5: Start Blogging & Promotion
Go to your WordPress dashboard, choose Posts, and create new posts to show to your audience. You will also need to consider promotion, especially during the first few months, to gain needed attention and make your website rank better at Google. For example, SEO for food blogs will help you boost the visibility of your website and get the first readers to your blog.
Explore the following tips to make your blog attractive:
Always use compelling headlines
Research shows that 8 out of 10 people read the headlines, but when it comes to reading the rest, only 2 out of 10 do so. That is why the effectiveness of the entire work hugely depends on your title. Write 3-5 articles comparing your blog to well-known ones and choose the one that attracts the most attention. You can also use AI tools that will help you write some headlines.
Ensure you use keywords on headlines, and be sure to find keywords before even writing a word on your posts
More on this later in the same article (below in the "finding keywords" section).
Start connecting with other food bloggers
Make a list of all the good blogs in your niche; you can do this by Googling something like "food + top blogs", "food + top forums", etc. Leave comments, write guest posts, tweet their stuff, and email them frequently to grow your network.
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